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Netflix Slammed for Movie “Sexualizing” Adolescent Girls

Dr. Munr Kazmir
4 min readAug 24, 2020

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While Netflix has apologized for the provocative promotional material, serious questions about the film’s content and marketing remain.

On the left, a still from the upcoming movie, “Cuties.” On the right, the movie scene featured on the Netflix promotional poster.

Netflix is facing heavy backlash and drawing fierce criticism this week after releasing promotional materials for their new film, “Cuties”. Critics say the film sexualizes underage girls.

Netflix has issued an apology on Twitter for releasing an ‘inappropriate’ poster for the upcoming movie. But over 500,000 petitioners have signed to have the movie removed from the popular streaming platform entirely.

On September 9, Netflix plans to release “Cuties,” a French film about a young girl who joins a dancing group, which premiered at this year’s Sundance Film Festival.

The Netflix poster for “Cuties” and the artwork used to promote the movie at Sundance differ greatly. In the newer Netflix advertising, the child actresses are shown posing provocatively in cropped dance costumes.

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