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Dear Hollywood, A Breakup Letter
10 things I hate about Hollywood.
When you get a weird email, out of the blue, from Arnold Schwarzenegger, you read it. Even if you are merely one of thousands of his closest friends, when the mass email is this long- like really long, much longer than a publicist or media manager would write- you browse through it anyway.
Without idle curiosity, where would some of us be after this year?
How Arnold Schwarzenegger got your email address is easy: He bought it. All our information is for sale somewhere. Why he would bother is less clear.
Is Arnold considering another run for office? Announcing a new blockbuster? That is, if Hollywood is even bothering to make blockbusters for U.S. release anymore.
A few weeks later, all questions are answered.
It wasn’t a publicity stunt to drum up interest for a political campaign; it wasn’t to announce an exciting new artistic endeavor.
It wasn’t a public apology for “Pumping Iron”.
Hollywood has assembled a crack team of big-name, A-list actors and actresses to push a multimillion dollar campaign to get people to go back to the movie theater.
“The big screen is back!” according to Arnold Schwarzenegger, which is the name of the campaign.